The Brief
To create a digital campaign that celebrates the local British makers who produce Fortnum & Mason’s Rose Petal Jelly, English Sparkling Wine and Traditional Stilton.
The Concept
‘Made Here’ focuses on placing provenance directly next to product story telling. The visual system splits the screen in half; the ‘Made’ panel houses product focused visuals whilst the ‘Here’ panel always hero’s the location.
We met the makers and experienced the unique processes that go into making each product so very special.
my Role — Art Director & Designer
